Quantcast
Menu
Save, make, understand money

Experienced Investor

Women take investment decision-making lead

Joanna Faith
Written By:
Joanna Faith
Posted:
Updated:
12/04/2016

British women appear to be in the driving seat when it comes to making investment decisions for their household, research suggests.

A study by online platform The Share Centre found 60% of female investors take the lead with ISA investments, compared with 28% who rely on their husband or partner, and just 12% who make investment decisions jointly.

Despite this, only 27% of women investors feel confident when talking about the stockmarket, although 43% feel they know enough to get their point across. Nearly one in three (30%) say they wouldn’t know where to start.

The report found 58% of respondents invest directly in shares, with only 28% preferring the more ‘hands off’ approach of funds.

And, challenging the stereotype that women are more cautious than men, the survey found 69% of its female ISA investors have a medium/positive attitude to risk, with just 24% preferring to be more cautious.

Richard Stone, chief executive of The Share Centre, said: “Finance has traditionally been seen as a male-dominated sphere, so we were keen to find out the views of our female investors.

“It is heartening to learn that 60% of women take the lead with their ISA investments, with 12% involved in joint decision-making with their partners.”