Scottish firms missing web benefits
Scottish businesses are failing to harness the internet to boost orders and sales, new figures from the Lloyds TSB Scotland Business Monitor have shown.
The report revealed that only 60 per cent of Scottish production and manufacturing companies and just 72 per cent of service firms had websites.
Some 53 per cent of the production sector and 55 per cent of the service industry had received orders online, but only 15 per cent of production firms and 14 per cent of services companies had received payments online.
Charlie Stewart, head of e-business at Scottish Enterprise said: “Many firms do not seem to be making the best use of the possibilities that e-business and the internet have to offer.
“There are of course exceptions, but we believe most businesses will benefit from optimising their use of e-business and their web presence. If businesses fail to invest for the future, they may not meet customers’ expectations and could be overtaken by more efficient and productive competitors.”