Quantcast
Menu
Save, make, understand money

Household Bills

Aldi named UK’s cheapest supermarket

Emma Lunn
Written By:
Emma Lunn
Posted:
Updated:
27/11/2023

Aldi has been named the UK’s cheapest supermarket by Which? for the fourth month in a row.

Analysis by the consumer champion found that shoppers can save £23.79 at Aldi compared to the most expensive supermarket, for an equivalent basket of items.

Which? compared 48 popular groceries, including own-label and a small number of branded items. The basket cost £99.40 at Waitrose, the most expensive supermarket, but just £75.61 at Aldi. The same shopping cost £94.38 at Morrisons and £87.37 at Tesco.

Julie Ashfield, managing director of buying at Aldi, said: “The upcoming months remain uncertain for so many across the UK, and we want to help make this difficult time a little easier for our valued customers. We are committed to providing our customers with the very best quality at prices that don’t break the bank, and we’re thrilled to be yet again recognised as the UK’s cheapest supermarket by Which?”

Asda on top for big shop

Which? checks supermarket prices every month. There’s a regular price war between Aldi and Lidl, with Lidl just £1.84 more expensive for the basket of 48 items in September.

Which? also compared the cost of a larger trolley of 149 items (the original 48 plus 101 more) at the large supermarkets, but not including Lidl and Aldi.

Asda was the cheapest supermarket for this trolley, with a total bill of £343.38 for the big trolley shop. The items cost £353.15 at Sainsbury’s, the next cheapest. Waitrose was most expensive at £384.51 on average for the same trolley of goods.