You are here: Home - Investing -

Financial or legal advice? We’d rather consult Kylie than Jordan.

Written by:
People turn to internet search engines for advice rather than their family, according to Citizens Advice. Last year over a third of the UK online population went to the charity's advice website for help with 78 per cent (12.4 million people) coming from internet searches.
Financial or legal advice? We’d rather consult Kylie than Jordan.

Half of people (46 per cent) say they are most likely to turn to internet search engines when they need advice. They are far less likely to ask their family, though 1 in 5 still believes their mum might know a thing or so and is worth consulting.

The research also finds that, if they could, people would turn to stars including Stephen Fry, Kylie Minogue, Martin Lewis, Richard Branson, Oprah Winfrey and Alan Sugar for advice. The wish-list also includes both David and Victoria Beckham as well as new Dr Who actor Peter Capaldi.

Some celebrities turned up on both the list people would choose to turn to as well as who they wouldn’t think of getting advice from, including Katie Price, Jeremy Clarkson, Russell Brand and reality TV star Joey Essex.
The new research reveals over half (55 per cent) of people needed advice over the past year.

Money is the top issue with half (51 per cent) of people needed help with their finances in the last 12 months, mirroring the fact that Citizens Advice helped people with over 1.6 million debt problems in the last year.

Work is the second most common issue people need help with over a third (35 per cent) needing help in the last 12 months. Basic rights at work is the most popular page on the charity’s Adviceguide website with over half a million people referring to it in the last 12 months.

Gillian Guy, chief executive of Citizens Advice, said: “Good advice can transform people’s lives. In this digital age we’re seeing a profound change in people’s first port of call when they need advice, as they choose to put their faith in the internet rather than the conventional wisdom of the people closest to them.

“The economy may be improving but we know that for many people money is still tight as the benefits of the financial recovery are slow to trickle down. Employment figures are heading in the right direction, though for some people this means taking unstable jobs, for example on zero hour contracts, which can leave them in a precarious situation.”

Tag Box

There are 0 Comment(s)

If you wish to comment without signing in, click your cursor in the top box and tick the 'Sign in as a guest' box at the bottom.

Rail strikes: Your travel and refund rights

Thousands of railway workers will strike across three days this week, grinding much of the transport system to...

How your monthly bills could rise as the base rate reaches 1.25%

The Bank of England has raised the base rate to 1.25% as predicted – the fifth consecutive rise in just six ...

Low-income pensioner? You could gain £3k top-up

Hundreds of thousands of retirees struggling with a low income are missing out on Pension Credit worth £3,300...

What will happen if rates change

How your finances will be impacted by a rise in interest rates.

Regular Savings Calculator

Small regular contributions can build up nicely over time.

Online Savings Calculator

Work out how your online savings can build over time.

DIY investors: 10 common mistakes to avoid

For those without the help and experience of an adviser, here are 10 common DIY investor mistakes to avoid.

Mortgage down-valuations: Tips to avoid pulling out of a house sale

Down-valuations are on the rise. So, what does it mean for home buyers, and what can you do?

Five tips for surviving a bear market mauling

The S&P 500 has slipped into bear market territory and for UK investors, the FTSE 250 is also on the edge. Her...

Money Tips of the Week