Pet food retailer VioVet has revealed the top ten most popular and unusual gifts that include Christmas Cat Pyjamas, Christmas Horse Biscuits, and a Frosty the snowman Christmas bandana

The average VioVet customer last year spent an average of £18-£25 on their pets over Christmas; one devoted owner paid more than £1,000 in a single transaction.
Turkey-flavoured dinners are also proving popular with dogs, along with ‘chews’ that give the dog an appearance of having comic lips.

In a survey of 1,000 pet owners, 78 per cent said that they would be buying their pet a present this Christmas, and 11% said they expected their pet to buy them something in return. Across the whole industry, VioVet estimates that the country’s 19 million pet owners spend in excess of £47 million in gifts and novelties.

John Cousins of VioVet said that owners see their pets as part of the family – and as family members, they should be included in the giving and receiving of presents: “People not only buy presents for their pets,” he says, “but they also tell us that their pets ‘buy’ presents for them.

“We know of one case where a customer was bought a rocking horse – by her horse. But it is after all the season of giving,” he added.

Top 10 most unusual Christmas presents for pets include:

– Christmas Cat Pyjamas
• Christmas Horse Bix
• Cat Antlers
• Frosty the snowman Christmas bandana
• Christmas Danglers for Small Animals
• Comic Lip chews
• A Reindeer Hamster Bed
• Christmas Sweater for Dogs
• Cat/Dog Christmas stocking
• Flashing snowman doggie collar