News
NISA’s first birthday: key facts
Today marks one year since the launch of NISA, the new ISA unveiled in last year’s Budget.
Under the new rules, investors were able to save up to £15,000 a year tax free as a combination of cash, funds or shares.
Since its launch, TD Direct Investing says its accounts have increased in number by a third.
“It’s interesting to see the varied take up of these Super ISA’s across the country,” says Carl Howard, commercial director at the online share dealer.
Exclusively for YourMoney.com, TD Direct Investing has compiled some key insights from its NISA data to date.
Harrow is the NISA capital of the UK, with the most sales to new customers outside of London
The South East region overall is home to 52% of NISA investors
The top selling NISA fund is the Woodford Equity Income Fund – mirroring overall sales into Neil Woodford’s flagship fund
27% of all customers have a NISA
Despite popular belief, NISAs are a girl’s best friend – 33% of them have been opened by women
Customers in their 30s represent the biggest number of NISA customers
