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Why Life Insurance Still Matters – Even During a Cost-of-Living Crisis

Post Office
Why Life Insurance Still Matters – Even During a Cost-of-Living Crisis
Your Money
Written By:
Posted:
03/06/2025
Updated:
16/06/2025

In today’s economic climate, every household is feeling the pinch. With rising energy bills, food prices, and mortgage interest rates, it’s no surprise that many families are reassessing their financial commitments. But while cutting back is often necessary, cancelling your life insurance could be a costly mistake.

At Post Office, we understand the pressures families are under. That’s why we’re committed to offering flexible, affordable life insurance options that help protect what matters most—your family’s future.

The Real Value of Life Insurance

Life insurance is more than just a policy—it’s peace of mind. In 2023 alone, UK insurers paid out £7.34 billion¹ in individual life insurance claims. That’s money that helped families cover funeral costs, pay off mortgages, and maintain financial stability during the most difficult times.

Despite this, only 35%² of the UK population currently has a life insurance policy. Among mortgage holders under 40, nearly 3 in 10³ have no life cover at all. These gaps in protection could leave families financially exposed if the unexpected happens.

Why Cancelling Could Cost You More

If you took out life insurance in your 20s or 30s, you’re likely benefiting from lower premiums. Cancelling now and reapplying later could mean significantly higher costs due to changes in age or health. Even a short break in cover could result in losing your current rate and benefits.

And it’s not just about cost. If your health changes while you’re uninsured, you may find it harder—or even impossible—to get the same level of cover again.

Insurers Are Here to Help

Before making any decisions, speak to your provider. Many providers, including Post Office, offer support for customers facing financial hardship. This can include:

  • Adjusting payment dates
  • Reducing cover amounts temporarily
  • Exploring alternative policy types that better suit your budget

These options can help you stay protected without overextending your finances.

Award-Winning Cover You Can Trust

Post Office has been named Best Life Insurance Provider at the YourMoney.com Personal Finance Awards for 14⁴ consecutive years—a testament to our commitment to quality, value, and customer care.

Two Simple Protection Options from Post Office

Life Insurance
For UK residents aged 18–70. Choose from level (fixed premiums and benefit amounts), decreasing (ideal for repayment mortgages), or increasing cover (ideal for covering repayment mortgages). Pays a lump sum of up to £750,000 (depending on age) if you pass away or are diagnosed with a terminal illness (within 12 months). Optional critical illness and children’s cover available.
Learn more and get started today

 

Over 50s Life Cover
Guaranteed acceptance for UK residents aged 50–80. No medical required. Cover up to £10,000 (depending on age). Immediate cover for accidental death and full cover after 12 months. Optional Funeral Benefit can reduce funeral costs by up to £250.
Find out more and apply here

A Little Extra, Just for You

When you take out a policy with Post Office, you’re not just protecting your loved ones—you’re also receiving a thank-you from us:

  • Over 50s Life Cover: Get a £125 choice of gift cards when you take out a policy. Offer available until 30 March 2026.
    Apply now
  • Life Insurance: Receive a £100 choice of gift cards when you put cover in place.
    Apply now

Qualifying period, minimum premium and terms and conditions apply.  Please visit product web pages to find out more.

It’s a simple way to get something back while planning ahead for your family’s future.

Support That Goes Beyond the Policy

Every Post Office life protection policy includes free, unlimited access to health and wellbeing services. These include:

  • 24/7 online and telephone GP appointments (UK-based)
  • Physiotherapy
  • Bereavement counselling
  • Nutritional advice

These services are available to you and your family for the duration of your policy, not just after a claim.

Please note: these services are non-contractual, provided at no additional cost, and may be changed or withdrawn at any time.

Let’s Talk Before You Cancel

If you’re struggling to keep up with payments, don’t cancel your policy without speaking to your provider first. We’re here to help. With flexible options and a compassionate approach, Post Office is committed to supporting you through life’s ups and downs.

 

Sources

1 <Association of British Insurers > (Protection insurers pay out record £7.34 billion to support individuals and families | ABI)

2 <Direct Line> (Only 35 per cent of people have life insurance cover despite six in ten households agreeing it would benefit their family – Direct Line Group)

3 <Beagle Street> (Where’s the safety net? Three in ten young adults with a mortgage do not have life insurance | BeagleStreet)

4 In the last 15 consecutive annual YourMoney.com Awards, Post Office was shortlisted for our protection product features and price, before being judged by a panel of readers on the quality of service provided. Post Office Insurance won at least one of: Best Online Life Insurance Provider, Best Direct Life Insurance Provider, Best Life Insurance Provider or Best Over 50s Life Cover.